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Ringy Dingy



Catalogs, packaging, branding,  logos, advertisements, marketing campaigns for B2B and B2C, project management, email design, email GIFs, web banners, social media images, trade show materials, brochures, infographics, newspaper publications, book cover design, photo retouching and color correction. 



Senior Graphic Designer, Direct Mail
Universal Companies  |  Abingdon, VA  |  2008 – 2016

• Specialized in direct mail publications
   - Created 480+ page catalogs; managed production schedule
   - Implemented new catalog design process, reducing production time by 35%
   - Designed 24 page mini catalogs with first drafts complete in 4 days or less

• Developed B2B & B2C marketing campaigns for over 300 diverse brands, utilizing multiple platforms (print, web, email, social)  

• Branded Plum Smooth waxing line, including brand/product names, logo, package design; currently generates $1M yearly revenue  

• Successfully completed over 180 individual design jobs a year while simultaneously managing multiple projects, often 20 at a time 

• Designed all product packaging and labels; created 3D renderings for proofing and in place of photography when needed

• Collaborated with photographer on photo shoot direction; color corrected, retouched, and prepped images for print and website

Graphic Artist
RH Donnelley  |  Bristol, TN  |  2005 – 2008

• Designed ads for upselling existing and contracting new advertisers for over 600 directories across the country, adhering to advertiser’s geographic location and market

• Consistently exceeded stringent productivity and accuracy goals, ensuring maximum output with minimal changes

• Reworked existing ads with sales/customer change requests to ensure ads met customer’s needs

Graphic Designer; Production Assistant/Web Designer
High Country Media  |  Boone, NC  |  2002 – 2005

• Designed advertisements and paginated 4 separate weekly newspaper publications

• Created 100+ page seasonal visitor guides (Summer Times, Autumn Times, Winter Times)

• Developed Entertainment section covers based on featured event

• Created Watauga County’s North Carolina Cooperative Extension newsletter

• Maintained 3 county news and entertainment website pages

Assistant Designer/Internship
McFarland Publishing  |  West Jefferson, NC  |  Fall 2001
Designed seven covers for sports, film, nonfiction, and reference books



Adobe Creative Suite (InDesign, Illustrator, Photoshop), Adobe Acrobat, Microsoft Office, Exact Target ESP, Dreamweaver, Project Management Software, HTML coding, Google Analytics, Mac and PC



BS Graphic Arts and Imaging Technology    
Minor, Business
Appalachian State University  |  Boone, NC



American Advertising Award (ADDY) - Silver
February 2016

Packaging; Intensive Dramatically Transform Campaign